Cookie Policy
Last updated:
What are cookies
Cookies are small text files that websites save to your browser when you visit them. They are used to make the site work correctly, remember your preferences, analyze traffic, and show relevant ads.
Under GDPR and ePrivacy rules, cookies that are not strictly necessary for the technical operation of the site require your prior consent.
Cookies we use
1. Essential cookies (always active)
These cookies are necessary for the basic operation of the site and cannot be disabled.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| sb-* | Supabase | User authentication, session management, JWT token | 7 days (session) |
| cookie_consent | TheViralRecipe | Stores the user's cookie consent choice | 1 year |
| cookie_preferences | TheViralRecipe | Stores detailed cookie preferences (analytics/marketing) | 1 year |
| NEXT_LOCALE | TheViralRecipe | Stores language preference (IT/EN) | 1 year |
2. Analytics cookies (requires consent)
We use Google Analytics 4 to understand how users interact with the site. IPs are anonymized.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Identifies unique users and tracks sessions | 2 years |
| _ga_* | Google Analytics | Maintains session state for Google Analytics 4 | 2 years |
| _gid | Google Analytics | Distinguishes users | 24 hours |
| _gat | Google Analytics | Throttles request rate | 1 minute |
3. Marketing/advertising cookies (requires consent)
We use Google AdSense to show ads to non-Pro users. These cookies are activated only with explicit marketing consent.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| IDE | Google DoubleClick | Tracking for personalized ads | 1 year |
| DSID | Google DoubleClick | Identifies users across devices and sites | 2 weeks |
| NID | Records user preferences for Google ads | 6 months |
Third-party embedded cookies
The Site embeds third-party content (e.g. YouTube videos) that may set their own cookies. We recommend reading their respective privacy policies:
- YouTube: policies.google.com/privacy — We use youtube-nocookie.com to minimize tracking.
How to manage cookies
- Site cookie banner: on first visit you can choose which cookies to accept. You can update your preferences at any time from the site footer.
- Browser settings: you can configure your browser to block or delete cookies. Note that disabling essential cookies may affect site functionality.
- Google Analytics Opt-out: install the Google Analytics opt-out browser add-on.
- Google AdSense: manage your ad preferences at adssettings.google.com.
Additional information
For more information on personal data processing, see our Privacy Policy.
For questions about this Cookie Policy, contact us at brand@theviralrecipe.com.